Clinic marketing, run by someone who measures it
Clinic Marketing Systems is run by Aidan Lehane of PayPerClick.ie, with over 10 years of Google Ads and local SEO work for Irish businesses. It exists because clinics deserve marketing that is judged on booked appointments.
A focused offer for a specific kind of business
We work with physiotherapy, chiropractic, dental and addiction treatment clinics in Ireland. Clinics share a set of problems that general marketing agencies tend to miss: bookings happen in separate software, advertising rules are stricter, and patients need clear, careful information before they commit.
Clinic Marketing Systems brings the website, local search, Google Ads and booking tracking together into one system for that kind of business, and reports on it in the terms a clinic owner actually cares about.
Aidan Lehane
Founder of PayPerClick.ie. Over 10 years of Google Ads and local SEO work for Irish businesses, now focused on clinics.
What you can expect
Bookings over vanity numbers
We report booked appointments and where they came from. Clicks and impressions are only useful if they lead there.
Your accounts, your data
Websites, Google Ads, Analytics and Business Profiles stay in your clinic's name. We work inside them.
Careful with claims
We do not invent credentials, reviews or results, for you or for us. Clinical content is reviewed by your clinicians.
Plain English
No jargon in reports or calls. If something is not working, we say so and say what we are changing.
Privacy first
Tracking records that a booking happened and where it came from. It never needs patient names or health details.
Based in Ireland
Built for Irish clinics first, with an eye on the UK and US later.
We also run Clinic Hub
Clinic Hub is an Irish clinic directory from the same team. Clinics can list for free.
See where your website is losing bookings
Send us your clinic website. We will check speed, mobile booking flow, Google Business Profile and tracking, and send back a plain-English list of what to fix first. Free, with no obligation.